Care for your Car Correctly with Farécla Fix-a-Form Labels

New business opportunities for its Car Care and Marine Maintenance Retail Products

When Farécla chose to explore new business opportunities for its car care and marine maintenance retail products, they looked to Fix-a-Form from Denny Bros to overcome the multi-lingual challenges involved.

Fix-a-Form Labels now used within the Automotive Industry

The Farécla brand was established in 1952, after the company founder, Rod Hawkins, collaborated with George Fevrier, a Belgian chemist who had developed unique compound formulations. Farécla gained exclusive world-wide rights and a range of products based on these formulations was developed for the automotive trade.

In 1953 the first Farécla products were launched in the UK and since then sales have grown steadily in the UK as well as internationally. Today Farécla products are distributed to more than 100 countries via a network of 52 International Business Partners.

A spokesperson for Farécla explains the decision to use Fix-a-Form: “Its purpose is to provide the additional space needed to portray the large amount of information required to legally sell our products in several countries, using just one label. We decided to use this solution to avoid having to stock a separate label for each country we sold our retail products in.

“The re-sealable tab enables easy access to the risk and safety phrases commonly associated with the chemical preparations used in cleaning compounds, waxes and polishes in 12 different languages.”